Alex Masters-Goessling

Senior Manager, Communications and Employee Engagement
EA - Worldwide Customer Experience
Alex is passionate about creating great employee experiences to fuel great customer experiences and believes employee communication is foundational to this. Employees don’t need more communication, they need the right information at the right time in the right way. Alex leads teams at EA Help who are focused on transforming the way we communicate, building an innovative internal comm infrastructure to support our employees’ unique needs, and activating our culture and brand to our employees. Previously, Alex worked at an engineering tech company and led a variety of internal comms programs including intranet strategy.


11:15 AM NextGen Employee Communication

In the diverse corporate landscape, there is no one-size-fits-all for employee communication.  Technologies and tools are many, but can your workforce handle one more login/password or platform to manage?  Moreover, the needs and preferences of Baby Boomers, Gen X and Millennials couldn’t be more varied. The session takes a look at best-in-class models for employee communication that lead to engagement.