Former Chief Experience Officer, SunTrustBank
Engagement Thought Leader
In today’s digital world, the customer is the director of their own experience. If that is what makes the customer king, then companies are left trying to play a role in those experiences. It is imperative that companies today deliver experiences that hold customers’ attention and lead to the outcomes they seek. This interactive session provides a framework for companies to assess and measure their level of customer-centricity and best practices for aligning people and customer strategies for holistic engagement.